Effortless Matching: How With Ltd Delivers Seamless In-App Social Communication with Tencent RTC

In the fast-evolving social app industry, user engagement and seamless communication are critical for success. WITH Ltd., a leading Japanese social app developer, sought to enhance its platform’s user experience by integrating high-quality, real-time video and audio calls. To achieve this, WITH Ltd. partnered with Tencent RTC, which is renowned for its robust APIs, global infrastructure, and proven track record in delivering reliable communication solutions across industries.

With Ltd

WITH Ltd. is a product development company that aims to create new user experiences, and it was founded in May 2010 under the corporate philosophy “We won’t be satisfied until we make an impact on the world.” The WITH Ltd. Group is mainly engaged in planning, development, and operation of smartphone apps, and offers a variety of services tailored to the times. These services include "with", an online dating and matchmaking service; "INSPIX", a virtual live concert platform; "TLUNCH", a food truck platform; and mornin’ plus by Robit Inc., which designs, manufactures, and sells hardware and software. WITH Ltd. is determined to continue to take on challenges in new areas by accurately identifying potential user needs to create services that will become new standards.

Challenges and Goals

With utilizes psychology and statistics to match people who are truly compatible. However, after a successful match, it is difficult for people to start a conversation or gain a deeper understanding of each other's personalities through text messages alone. This often leads to dates or relationships failing to develop further. To address this issue, With hopes that users can exchange messages, make voice calls, and have video calls with their matches within the app, fostering deeper connections and driving overall platform growth. However, in this process, they need to overcome several challenges:

● How to provide stable, low-latency audio and video call services for users in different regions;

● How to deal with inconsistent call quality caused by network fluctuations and device diversity;

● How to establish a comprehensive monitoring and support system to ensure a healthy environment, privacy protection, and content compliance during social calls;

● How to reduce time and financial costs to quickly launch the system and ensure long-term operation.

Why Tencent RTC

WITH Ltd. chose Tencent RTC for several compelling reasons:

● High-quality calls: AI noise reduction, strong weak network resistance, and ultra-low latency—these advantages enable Tencent RTC to provide WITH Ltd. users with a high-quality, highly reliable calling experience.

● Proven Reliability: Tencent RTC’s extensive experience in Japan and globally gave WITH Ltd. confidence in the platform’s stability and security.

● Global Network Coverage: Tencent RTC offers a robust infrastructure that ensures low-latency, high-quality calls regardless of user location.

● Expert Support: Tencent’s team of industry-leading experts provides 24/7 technical support and operational guidance.

● Easy Integration: Comprehensive APIs and SDKs allowed WITH Ltd. to quickly embed real-time communication features into their app.

● Cost-Effectiveness: Tencent RTC’s scalable solutions enabled WITH Ltd. to expand their services efficiently without significant upfront investment.

Highlighted Benefits

The partnership with Tencent RTC brought significant benefits to WITH Ltd.:

● Enhanced User Experience: Users now enjoy stable, high-quality video and audio calls, leading to increased engagement and satisfaction.

● Rapid Feature Deployment: WITH Ltd. was able to launch new communication features quickly, keeping pace with market demands.

● Business Growth: Improved user retention and platform activity contributed to overall business growth.

● Operational Efficiency: The reliable infrastructure and expert support minimized technical challenges, allowing WITH Ltd. to focus on innovation.

By collaborating with Tencent RTC, WITH Ltd. successfully transformed its communication capabilities, setting a new standard for social app user experience in Japan and beyond.

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