Accelerating Livestream Innovation: How BeLive Technology Transforms User Engagement with Tencent RTC

“Tencent is highly advanced in cloud-based video technology, with extensive business coverage across regions. Their support enabled us to livestream simultaneously on eight social and e-commerce platforms. The combination of powerful features, attentive service, and competitive pricing makes Tencent Cloud our ideal partner.” — Kenneth Tan, CEO & Co-founder, BeLive Technology

Video&live streaming are fundamentally transforming the way users interact, presenting both challenges for businesses and new growth opportunities for forward-thinking innovators.. By partnering with Tencent RTC, BeLive leverages cutting-edge media solutions, cost efficiency, and comprehensive support to expand globally, deliver high-quality, low-latency video, and pioneer new opportunities in virtual humans and the metaverse.

BeLive Technology

BeLive Technology is a video SaaS company and a top provider of live streaming solutions in Southeast Asia, with operations in Singapore and Vietnam and a rapidly growing partner network. BeLive empowers brands and platforms to integrate live and short video experiences, reaching over 100 million viewers and delivering more than 50 million hours of content. In recent years, BeLive and Tencent Cloud have joined forces to elevate livestream quality across Southeast Asia and beyond, recently expanding their collaboration to include digital human solutions powered by Tencent Cloud’s Conversational AI and real-time communication technologies.

Challenges & Goals

As BeLive transitioned to a B2B model, demand for its robust livestream technology surged. To realize its vision of becoming the world’s largest live streaming and short video media network, BeLive faced significant technical challenges. Large-scale content creation—such as marathon live streams and bulk short video production—was labor-intensive and costly. BeLive needed a powerful, reliable, and scalable cloud partner to overcome these barriers and accelerate global growth.

● Enhance livestream quality and interactivity at scale: Customers expect ultra-low latency, high stability, and engaging features like multi-host and audience interaction, especially during major campaigns and long-duration streams.

● Accelerate content production: Short video and livestream commerce require high-throughput content creation, but talent, studio time, and production costs can limit output and ROI.

● Ensure global readiness and reliability: Supporting brands across regions demands dependable delivery and performance in diverse network conditions.

● Achieve cost-effectiveness and responsive support: As a SaaS provider, BeLive must balance performance with total cost of ownership and rely on fast, effective technical support. 

Why Tencent RTC?

Tencent RTC equips BeLive Technology with a comprehensive suite of real-time audio and video solutions, directly addressing its core business needs:

● One-stop media platform: Tencent Cloud Media Services provide Stream Services (professional live streaming, real-time media processing, cloud recording, simulcasting), Video on Demand (VOD) for storage and asset management, and Tencent Real-Time Communication (TRTC) for real-time audio/video calls with multi-host, multi-guest interactivity and live mic connections—covering BeLive’s end-to-end live video workflow.

● Proven audio/video expertise: With over 20 years of A/V technology experience, Tencent Cloud delivers low-latency, stable, high-quality streams—essential for interactive commerce, events, and large-scale engagement.

● Digital Human + Conversational AI integration: The partnership introduces multilingual digital humans for both online and offline scenarios (short video creation, livestream commerce, customer service kiosks). Conversational AI combined with RTC enables natural, real-time interactions, reducing manpower needs and supporting 24/7 content and service availability.

● Cost-performance and responsive support: BeLive values Tencent Cloud’s favorable price-performance ratio and fast, approachable support—enabling rapid development and efficient scaling. 

Highlighted Benefits

Collaboration with Tencent Cloud has delivered substantial advantages for BeLive. Leveraging Tencent’s decades of audio-video expertise, BeLive now provides industry-leading live video solutions to major platforms in Africa, Japan, and Turkey—even in regions with challenging network conditions.

● Superior Livestream Quality and Engagement: BeLive delivers interactive streams with reliable, low-latency performance, multi-host/guest formats, simulcast distribution, and cloud recording—boosting reach and audience engagement.

● Faster, Scalable Content Creation: Digital human solutions reduce reliance on studio resources and talent, enabling bulk short-video production and sustained livestream operations while controlling costs.

● Operational Efficiency and Global Readiness: The unified stack (Stream Services + VOD + TRTC) allows BeLive to deploy and scale across markets with consistent quality—supporting diverse use cases from e-commerce to customer service kiosks.

● Enhanced ROI and Speed to Market: With robust media infrastructure, cost-effective pricing, and responsive support, BeLive can focus on product innovation and client growth, accelerating expansion across regions.

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