Empowering Global Player Communication: How Habby Enhances Archero’s Social Experience with Tencent RTC

As the mobile gaming industry continues to evolve, players increasingly expect seamless real-time communication and social interaction within games. To meet the growing demand for high-quality in-game chat experiences, Habby partnered with Tencent RTC 's chat solution, aiming to deliver an outstanding chat experience for players worldwide.

habby

Habby is a globally renowned game publisher based in Singapore, known for releasing popular titles such as Survivor.io, Archero, Mirage: Perfect Skyline, and Penguin Isle. Among these, Archero has achieved the greatest popularity.

Challenges and Goals

Habby faced several business challenges:

● Global Scalability: With players from all over the world, Habby needed a chat solution that could maintain stability and low latency across regions.

● Rich Communication Features: Players wanted more than basic text chat—they sought emojis, custom messages, and smooth real-time interaction.

● Retention and Engagement: Habby aimed to foster a vibrant in-game community, increasing player retention and satisfaction through better social features.

Habby’s goal was clear: to create a richer, more interactive gaming environment that would keep players engaged and connected.

Why Tencent RTC

Habby chose Tencent RTC for its industry-leading capabilities:

● Ultra-low Latency: Tencent RTC ensures end-to-end latency below 300ms, vital for real-time gaming communication.

● Global Reliability: With service uptime over 99.99%, Tencent RTC supports Habby’s global user base with robust stability.

● Comprehensive Features: The solution offers flexible chat options—voice, video, text, noise suppression, and profile integration.

● Easy Integration: Scenario-specific components and APIs allowed Habby to quickly implement and customize chat features to fit their games.

These strengths made Tencent RTC the ideal partner to help Habby overcome technical and business challenges.

Highlighted Benefits

Through this collaboration, Habby achieved:

● Enhanced Player Engagement: With Chat, Archero players enjoy powerful chat features with diverse message types including text, emojis, and custom messages.

● Scalable Infrastructure: Tencent RTC’s stable, scalable platform supported Habby’s global expansion.

● Stronger Community: Chat brings Archero players who pursue shared interest together and lets them team up for battles. With group member profile feature, players' levels and badges can be easily displayed.

● Agile Feature Development: Habby could rapidly launch new chat features and respond to player needs.

Tencent RTC empowered Habby to deliver a world-class social experience, strengthening its position in the competitive mobile gaming market.

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