Seamless Home-School Communication：How GRWTH Redefining the Educational Experience with Tencent RTC

“After we communicated these diversified demands with Tencent Cloud, it took about one month to conceive ideas, deal wiht challenges, devise a solution, and finally put it on the market. Actually, following our communicationg in August, the solution became available on the market in September and soon gained positive response.” — Adam Chan, CEO & Co-founder, GRWTH

In the modern educational environment, home-school communication has always been one of the core elements for improving education quality. By leveraging the Chat solution provided by Tencent RTC, GRWTH has launched a one-stop platform for communication, student growth tracking, and administrative management, redefining the way educational communities interact and collaborate.

GRWTH

GRWTH is an intelligent home-school communication and student portfolio system. It provides schools, parents, students and training institutions with various tools to record students' learning progress and achievements by APP and web platform. It analyzes data with new concepts, and provides growth suggestions based on personal interests, strengths and related potentials, allowing parents and students to subscribe to information and purchase products or services through the GRWTH platform. GRWTH aims to develop into a talent development matching platform for Hong Kong's early education community, so as to enable children finding their own No.1 and grow up confidently. It aims at using technology to achieve children's dreams and enrich their life journey.

Challenges & Goals

In the modern educational environment, efficient communication between schools and families is essential. GRWTH is committed to building a seamless digital bridge for home-school interaction, ensuring that important notifications, assignments, and feedback are delivered instantly and reliably. However, developing a proprietary distributed messaging system is not only costly but also requires ongoing maintenance, which can divert the team’s focus from educational innovation and user experience. Therefore, to realize this vision, GRWTH must overcome multiple challenges:

● High Concurrency Requirements: During peak periods such as school announcements or emergency notifications, GRWTH must support thousands of users online simultaneously, ensuring messages are delivered without delay or loss.

● Cross-Device Synchronization: Parents and teachers frequently switch between different devices, so GRWTH needs to persist chat history and synchronize in real time to guarantee continuous communication.

● Reliable Push Notifications: Even when the app is running in the background or the device is locked, messages and alerts must be delivered promptly to meet the urgent communication needs of schools.

● Multiple Message Types: GRWTH needs to support various message formats, such as text, images, audio, and video, to accommodate the diverse communication needs between schools and families.

● Robust Grouping and Management Capabilities: As an internal communication channel for schools, GRWTH must be able to flexibly set up different user groups and select recipients as needed. Additionally, it should distinguish between teachers, parents, and students, granting teachers and staff appropriate management capabilities to ensure orderly and secure communication.

Why Tencent RTC?

To address these challenges, GRWTH selected Tencent Cloud Chat as its messaging backbone. The decision was based on several key advantages:

Global-Scale Reliability Backed by Proven Infrastructure

Tencent Cloud Chat is built on the same messaging technology as Tencent’s ecosystem, serving over 1 billion monthly active users and handling more than 550 billion messages per day at peak. This battle-tested infrastructure ensures low latency, high availability, and consistent message delivery no matter where users are located. For GRWTH, this means that communication between schools and parents remains smooth and uninterrupted, even during unexpected situations.

Rapid Multi-Platform Integration

GRWTH requires a messaging solution that can be quickly deployed across iOS, Android, and other major platforms. Tencent Cloud Chat’s SDKs, documentation, and sample code enable the team to rapidly integrate core messaging features—including one-to-one chat, notifications, and synchronization—without building from scratch. By using pre-built UI components and templates, Chat functionality can be seamlessly added to existing applications within hours.

Powerful Group Management Capabilities

Tencent Cloud Chat supports member management, custom group fields, group profile and announcement updates and display, group pinning, and more. It offers various group types to meet personalized group needs. These features enable teachers to set up different user groups in GRWTH based on class, course, and other dimensions, and to distinguish between students, parents, and teachers, achieving customized school-home communication.

Rich Message Types

Tencent Cloud Chat supports a variety of message formats, such as text, images, audio, and video. This allows teachers to send different types of reference materials to students via GRWTH.

Top-Level Security

Tencent Cloud Chat uses TLS/SSL and file encryption to create secure chat applications, and ensures compliance with data privacy regulations by allowing users to delete their personal data. All conversation records can be backed up in the cloud, ensuring information is searchable and traceable, and maximizing the security of communication between schools and families.

Highlighted Benefits

By integrating Tencent Cloud Chat, GRWTH has launched a reliable, real-time communication platform tailored for the education sector:

● Uninterrupted Engagement: School announcements, homework assignments, and parent-teacher messages are delivered instantly and reliably, fostering trust and transparency.

● Resource Optimization: Freed from backend infrastructure management, GRWTH’s team can focus on enhancing educational features and user experience.

● Cost Efficiency: The scalable pricing model enables GRWTH to expand its services while controlling infrastructure costs.

Tencent Cloud Chat’s capabilities have empowered GRWTH to build a smarter, more connected educational community—bridging the gap between schools and families with technology.

If you have any questions or need assistance online, our support team is always ready to help. Please feel free to Contact us or join us on Telegram or Discord.